https://kpalana.com/2015/03/using-color-secrets-sell-5-call-action-button-case-studies/?utm_source=rss&utm_medium=rss&utm_campaign=using-color-secrets-sell-5-call-action-button-case-studies Art, Design & Education for Unapologetic Idealists Wed, 18 Sep 2024 20:48:25 +0000 hourly 1 https://wordpress.org/?v=7.0 https://kpalana.com/2015/03/using-color-secrets-sell-5-call-action-button-case-studies/#comment-31829 Fri, 15 May 2015 09:21:25 +0000 https://kpalana.com/?p=1282#comment-31829 I agree with Chintan that it does depend on your audience, what you are selling, etc. I would just also add that it seems that if you can choose a color that is going to stand out from its surroundings, the more noticeable it will be. That said, a little A/B testing never hurt anyone.

]]> https://kpalana.com/2015/03/using-color-secrets-sell-5-call-action-button-case-studies/#comment-26486 Wed, 11 Mar 2015 12:51:35 +0000 https://kpalana.com/?p=1282#comment-26486 Thanks for reading the post and your comment Dani. Red color does create urgency and can be the first choice for testing on ecommerce websites. But a generalization cannot be done. It depends on your business audience, their preferences and how the design interacts with other elements on your website. Split testing different colour buttons on your website (eCommerce of otherwise) should be your goal.

]]> https://kpalana.com/2015/03/using-color-secrets-sell-5-call-action-button-case-studies/#comment-26339 Mon, 09 Mar 2015 08:54:27 +0000 https://kpalana.com/?p=1282#comment-26339 Great overview. Most websites uses red buttons to emphasize the importance of the buttons and its content. Is it true that red buttons only applicable to WooCommerce and eCommerce sites only? What’s your take on this?

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